Karen Ruffle asked for a clean contemporary look and feel for the sales gateway for her product, an online recipe system for Personal Trainers and their clients (which we also developed) .

It was important for Karen to get her message across and at the same time display relative information regarding the Recipe System and its benefits?

The website incorporates Video Demonstrations, Testimonials (client feedback), Membership Pricing Structure, Contact Information for the company and is "beautifully laid out" (client feedback).